HubSpot is an all-in-one CRM platform for marketing, sales, and service that offers a variety of tools to help companies attract, engage, and delight customers.
With Erathos, HubSpot data lands in BigQuery in minutes, ready to be joined with other business data sources in ad hoc queries, without your team having to manage any ingestion infrastructure.
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Pick the tables, the schedule and the update type: batch, cursor-based incremental or CDC.
Load into BigQuery, Redshift, Databricks, PostgreSQL, ClickHouse, Amazon S3 and more.
The integration automatically syncs all key HubSpot objects:
In BigQuery, you can join your HubSpot data with other business sources, running ad hoc queries in seconds across massive volumes without managing infrastructure.
53 HubSpot tables can be synced to BigQuery. Each table is created in BigQuery with the same name it has in the connector, inside the schema you choose when setting up the connection.
idproperties.hs_lastmodifieddatearchivedproperties.amountproperties.amount_in_home_currencyproperties.closedateproperties.closed_lost_reasonproperties.closed_won_reasonproperties.createdateproperties.days_to_closeproperties.deal_currency_codeproperties.dealnameand 110 moreidproperties.lastmodifieddateproperties.companyproperties.createdateproperties.emailproperties.firstnameproperties.lastnameproperties.phoneproperties.websiteidproperties.hs_lastmodifieddateReading the HubSpot deals table straight from BigQuery. Replace your_schema with the schema you chose for the connection.
SELECT
id,
JSON_VALUE(properties, '$.hs_lastmodifieddate') AS properties_hs_lastmodifieddate,
JSON_VALUE(properties, '$.amount') AS properties_amount,
JSON_VALUE(properties, '$.amount_in_home_currency') AS properties_amount_in_home_currency
FROM your_schema.deals
ORDER BY properties_hs_lastmodifieddate DESC
LIMIT 10Nested fields such as properties.hs_lastmodifieddate generally land in BigQuery as JSON, in a column named after the top level (properties). That is why the query reads them with BigQuery's JSON functions.
analytics_reports_sourcesanalytics_reports_sources_breakdownscallscommunications · supports custom fieldscompanies · supports custom fieldscompanies_calls_associationscompanies_contacts_associationscompanies_deals_associationscompanies_pipelinescompanies_tasks_associationscompanies_tickets_associationscontacts · supports custom fieldscontacts_calls_associationscontacts_communications_associationscontacts_deals_associationscontacts_emails_associationscontacts_meetings_associationscontacts_tickets_associationsdeal_history · under deals · supports custom fieldsdeals · supports custom fieldsdeals_calls_associationsdeals_line_items_associationsdeals_meetings_associationsdeals_pipelinesdeals_tasks_associationsdeals_tickets_associationsemail_eventsemailsevent_typesevents · under event_typesfeedback_submissionsform_submission · under contactsgoal_targetsleads · supports custom fieldsleads_companies_associationsleads_contacts_associationsleads_deals_associationsline_itemsmarketing_emailsmeetingsnotesownerspostal_mailproductsquotestask_history · under taskstaskstickets · supports custom fieldstickets_calls_associationstickets_communications_associationstickets_emails_associationstickets_meetings_associationstickets_pipelinesErathos is a data ingestion platform built for teams that need reliability, visibility, and control. With the HubSpot connector, you can automatically move Contacts, Deals, Tickets, and much more into BigQuery—with full observability into every run and zero maintenance.
Connect HubSpot to BigQuery in minutes with our native connector. Contacts, Deals, Tickets, Forms, and Activities synced automatically, with no code required—and with full support for custom properties.
Learn moreConfigure schedule, frequency, and sync type at the table level. Incremental synchronization ensures that only new or updated records are processed, keeping your BigQuery costs low and predictable.
Learn moreStop finding out about failures only when the business team complains. Every run is logged with runtime, processed rows, and error context. Automatic alerts via Slack, Discord, or email as soon as anything goes off track.
Learn more“Every new source implementation, if I had to do it myself, would take about two or three months. With Erathos, it's done in a few hours. I don't need the skills of a data engineer to generate real value from the company's data.”
“Erathos revolutionized data management at WE. By integrating multiple SaaS tools into a single DW, our technical team now focuses on the core business. We implemented dashboards with insights across every area, enriching our organizational culture and improving our decision-making.”
“We used to have a lot of rework, and now we don't. It's more efficient to work this way. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.”
“If I didn't have this infrastructure, I'd need three or four people to do what Erathos does today. I was able to generate real value from my data with a much leaner setup than I thought I'd need. That's the core of building a data-driven culture: the team only uses data when they can trust it.”
“Erathos brought a practical turnaround at CCM. We were able to integrate financial systems, CRM, and processes with BigQuery in just a few clicks, with no technical team required. That gave us a reliable data warehouse that powers automations, dashboards, and even our customer service bots.”
“The robustness and efficiency of Erathos's connectors — whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul — make the whole process much faster and more reliable. The technical documentation is extremely well put together and intuitive, which makes implementation much easier.”
CRMs, ERPs, ad platforms and databases, all through the same managed pipeline.
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect their SaaS tools—such as HubSpot—to their data warehouse, without the maintenance cost of in-house pipelines or the opacity of traditional ETL tools. Our customers reduce pipeline maintenance by up to 80%.
Yes. Erathos syncs standard and custom properties for Contacts, Companies, Deals, Tickets, and more. If your team has created custom fields in HubSpot, they’ll be automatically available in your BigQuery dataset.
You can configure sync frequency at the table level, from every 5 minutes up to once per day. Erathos uses incremental synchronization, meaning only new or updated records are processed on each run—keeping the pipeline efficient and BigQuery costs predictable.
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full execution context—not just 'job failed.' Smart retries handle transient errors, and every run is logged so your team can debug in minutes, not hours.
Yes. Every Erathos connector includes a 14-day free trial. Connect HubSpot to BigQuery and start syncing immediately—no credit card required.
