MailChimp + Snowflake
MailChimp is an email marketing platform that offers an effective approach to automating and streamlining email campaigns, such as newsletter creation, audience segmentation, A/B testing, and performance reporting. Snowflake, on the other hand, is a serverless Big Data solution developed by Google, providing robust, large-scale data storage and analytics capabilities.
With Erathos, you can integrate MailChimp data into Snowflake in just a few minutes. Our platform handles the entire data movement process to your analytical environment, allowing you to blend this data with other sources inside your Data Warehouse. This way, your time is focused on what truly drives value — extracting powerful insights and making more data-driven decisions.
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Configure the sync
Pick the tables, the schedule and the update type: batch, cursor-based incremental or CDC.
Choose your destination
Load into BigQuery, Redshift, Databricks, PostgreSQL, ClickHouse, Amazon S3 and more.
What MailChimp data does Erathos sync with Snowflake?
The integration automatically syncs key MailChimp objects:
- Contact lists — segments, tags, and inclusion criteria
- Campaigns — status, delivery metrics, and performance per campaign
- Automations — workflows, steps, and results of each automation
- Engagement events — opens, clicks, conversions, and unsubscribes
- Email metrics — open rate, CTR, bounce, and deliverability
- Custom fields — custom properties and tags
Why sync MailChimp with Snowflake?
In Snowflake, you combine MailChimp data with other sources using elastic compute, without competing for resources between different teams querying the same data simultaneously.
How it works
Erathos connects to MailChimp via its official API and syncs your data incrementally — only new or updated records are processed in each run, keeping pipelines fast and Snowflake costs predictable. You choose the sync frequency (from 5 minutes to daily), the objects to sync, and the destination dataset. Each run is logged with full observability: runtime, rows processed, errors with context, and instant alerts via Slack or email if anything goes wrong.
Centralizing MailChimp data into Snowflake has never been easier
Erathos is a data ingestion platform for teams that need to centralize marketing data reliably. With the MailChimp connector, you can automatically move lists, campaigns, automations, and engagement events to Snowflake — with full logs, smart alerts, and zero maintenance.
Data in your data warehouse in minutes
Ready-to-use MailChimp connector
Connect Mailchimp to Snowflake in minutes. Automatically sync lists, campaigns, automations, and events — with full engagement tracking and zero manual scripting.
Learn moreFull control over your MailChimp pipelines
Configure sync frequency and sync type per table. Data arrives in Snowflake ready for secure sharing across teams and integration with BI and ML tools, without data duplication.
Learn moreEnd-to-end observability
Stop finding out about Mailchimp failures only after the business team complains. Every run is logged with runtime, processed rows, and error context. Get automatic alerts in Slack, Discord, or email the moment anything drifts from expected behavior—so your marketing data stays fresh for the next campaign analysis.
Learn moreBuilding data-driven stories
“Every new source implementation, if I had to do it myself, would take about two or three months. With Erathos, it's done in a few hours. I don't need the skills of a data engineer to generate real value from the company's data.”
“Erathos revolutionized data management at WE. By integrating multiple SaaS tools into a single DW, our technical team now focuses on the core business. We implemented dashboards with insights across every area, enriching our organizational culture and improving our decision-making.”
“We used to have a lot of rework, and now we don't. It's more efficient to work this way. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.”
“If I didn't have this infrastructure, I'd need three or four people to do what Erathos does today. I was able to generate real value from my data with a much leaner setup than I thought I'd need. That's the core of building a data-driven culture: the team only uses data when they can trust it.”
“Erathos brought a practical turnaround at CCM. We were able to integrate financial systems, CRM, and processes with BigQuery in just a few clicks, with no technical team required. That gave us a reliable data warehouse that powers automations, dashboards, and even our customer service bots.”
“The robustness and efficiency of Erathos's connectors — whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul — make the whole process much faster and more reliable. The technical documentation is extremely well put together and intuitive, which makes implementation much easier.”
Other paths for your data
Other destinations for MailChimp
Other sources that land in Snowflake
CRMs, ERPs, ad platforms and databases, all through the same managed pipeline.
Frequently Asked Questions
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like MailChimp to their data warehouse — with full observability over every run, zero maintenance, and without the opacity of traditional tools on the market.
Erathos syncs contact lists, campaigns, automations, engagement events (opens, clicks, conversions), and email metrics from MailChimp to Snowflake. Segmentation data, tags, and custom fields are also exported.
You can configure the sync frequency from every 5 minutes to daily, at the table level. Erathos uses incremental sync—only new or updated records are processed in each run, keeping the MailChimp pipeline efficient and Snowflake costs predictable.
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context — not just "job failed." Smart retries handle transient errors, and every run is logged with runtime, rows processed, and error context so your team can debug in minutes, not hours.
Yes. Every Erathos connector includes a 14-day free trial. Connect MailChimp to Snowflake and start syncing immediately — no credit card required.