Soon
Mailchimp + Azure Synapse
MailChimp is an email marketing platform that offers an effective approach to automating and simplifying email campaigns, such as newsletter creation, audience segmentation, A/B testing, and performance reporting. On the other hand, Azure Synapse is a robust analytics service that provides powerful big data storage and large-scale data analysis capabilities (Note: Google's serverless Big Data solution is BigQuery, but preserving Azure Synapse as in the original text).
With Erathos, you can integrate MailChimp data into Azure Synapse in just a few minutes. Our platform handles the entire data movement process to your analytical environment, allowing you to blend this data with other sources in your Data Warehouse. This way, your time is focused on what actually drives value — extracting valuable insights and making more data-driven decisions.
What MailChimp data does Erathos sync to Azure Synapse?
The integration automatically syncs key MailChimp objects:
Contact lists — segments, tags, and subscription criteria
Campaigns — status, delivery metrics, and performance per campaign
Automations — workflows, steps, and results for each automation
Engagement events — opens, clicks, conversions, and unsubscribes
Email metrics — open rate, CTR, bounce rate, and deliverability
Custom fields — personalized properties and tags
Why sync MailChimp with Azure Synapse?
In Azure Synapse, you integrate MailChimp data with the Microsoft ecosystem: Power BI for executive dashboards, Azure Data Factory for orchestration, and distributed analytics at enterprise scale.
How it works
Erathos connects to MailChimp via its official API and syncs your data incrementally — only new or updated records are processed in each run, keeping pipelines fast and Azure Synapse costs predictable. You choose the sync frequency (from 5 minutes to daily), the objects to sync, and the destination dataset. Every run is logged with full observability: execution time, rows processed, contextual error logs, and instant alerts via Slack or email if anything goes wrong.
No credit card required.
Why data teams choose Erathos for MailChimp
Ready-to-use MailChimp connector
Connect Mailchimp to Azure Synapse in minutes. Automatically sync lists, campaigns, automations, and events—with full engagement tracking and zero manual scripting.
Full control over your MailChimp pipelines
Configure sync frequency and type per table. Data arrives in Azure Synapse integrated with the Microsoft ecosystem, Power BI, Azure Data Factory, and ML pipelines ready for use.
End-to-end observability
Stop finding out about Mailchimp failures only after the business team complains. Every run is logged with runtime, processed rows, and error context. Get automatic alerts in Slack, Discord, or email the moment anything drifts from expected behavior—so your marketing data stays fresh for the next campaign analysis.
Why companies sync MailChimp data to Azure Synapse using Erathos
Centralizing MailChimp data in Azure Synapse has never been easier
Erathos is a data ingestion platform built for teams that need to reliably centralize marketing data. With the MailChimp connector, you can automatically move lists, campaigns, automations, and engagement events to Azure Synapse — complete with full logs, smart alerts, and zero maintenance.
Our Customers
1
Bruno Rosso
Data Analyst
Every new source implementation, if I had to do it alone, would take me about two or three months. With Erathos, it's done in a few hours. I don't need a data engineer's skillset to deliver real value with company data.
10
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
11
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.
2
Kauê Raizer
Co-founder
Centralizing our data with Erathos gave us a roadmap to structure the company: today, we can view NPS and churn in a consolidated way and use that to drive decisions. If I were to give advice to another founder, it would be: centralize your data from day one.
3
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
4
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
5
Carlos Schwabe
Co-Founder & CDO
We used to have a lot of rework, but not anymore. Working this way is much more efficient. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.
6
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
7
Thiago Paz
CFO
If I didn't have this infrastructure, I would need three or four people to do what Erathos does today. I was able to drive real value from my data with a much leaner team than I ever imagined needing.
8
Felipe Corrêa
CTO & Co-founder
Erathos is essential for anyone looking for a quick go-live when centralizing data from multiple sources. We successfully integrated 6 different data sources in a single day, something that would have taken weeks without Erathos.
1
Bruno Rosso
Data Analyst
Every new source implementation, if I had to do it alone, would take me about two or three months. With Erathos, it's done in a few hours. I don't need a data engineer's skillset to deliver real value with company data.
10
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
11
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.
2
Kauê Raizer
Co-founder
Centralizing our data with Erathos gave us a roadmap to structure the company: today, we can view NPS and churn in a consolidated way and use that to drive decisions. If I were to give advice to another founder, it would be: centralize your data from day one.
3
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
4
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
5
Carlos Schwabe
Co-Founder & CDO
We used to have a lot of rework, but not anymore. Working this way is much more efficient. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.
6
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
7
Thiago Paz
CFO
If I didn't have this infrastructure, I would need three or four people to do what Erathos does today. I was able to drive real value from my data with a much leaner team than I ever imagined needing.
8
Felipe Corrêa
CTO & Co-founder
Erathos is essential for anyone looking for a quick go-live when centralizing data from multiple sources. We successfully integrated 6 different data sources in a single day, something that would have taken weeks without Erathos.
Trusted by data-driven companies
Simplified data ingestion
1
Select your data source
More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.
2
Setup your pipeline
Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.
3
Select your data warehouse
Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data
FAQ
What is Erathos and how can it help my company?
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like MailChimp to their data warehouse — with full observability over every run, zero maintenance, and without the opacity of traditional tools on the market.
What MailChimp data does Erathos sync to Azure Synapse?
Erathos syncs Mailchimp contact lists, campaigns, automations, engagement events (opens, clicks, conversions), and email metrics directly to Azure Synapse. Segmentation data, tags, and custom fields are also exported.
How often does Erathos sync data from MailChimp to Azure Synapse?
You can configure the sync frequency from every 5 minutes to daily, at the table level. Erathos uses incremental sync—only new or updated records are processed in each run, keeping the MailChimp pipeline efficient and Azure Synapse costs predictable.
What happens if a MailChimp sync fails?
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context — not just "job failed." Smart retries handle transient errors, and every run is logged with runtime, rows processed, and error context so your team can debug in minutes, not hours.
Is there a free trial for the MailChimp connector?
Yes. Every Erathos connector includes a 14-day free trial. Connect MailChimp to Azure Synapse and start syncing immediately — no credit card required.