Google Analytics + Databricks

Google Analytics is a web and app analytics tool that provides insights into traffic and user behavior. Databricks, on the other hand, is a serverless big data platform that delivers robust capabilities for large-scale data storage and analytics.

With Erathos, you can integrate Google Analytics data into Databricks in just minutes. Our platform handles the entire data movement process into your analytics environment and lets you join that data with other sources in your Data Warehouse. That way, your time is focused on what really drives value — extracting actionable insights and making more data-driven decisions.

Which Google Analytics data does Erathos sync with Databricks?

The integration automatically syncs Google Analytics' core objects:

Events — all tracked events with custom properties
Sessions — source, duration, device, and behavioral data
Users — profiles, properties, and activity history
Conversion funnels — steps, drop-offs, and rates by segment
Cohorts — retention and engagement over time
Custom properties — event properties and user properties defined by your team

Why sync Google Analytics with Databricks?

Native Google Analytics dashboards are great for monitoring product metrics, but they make cross-functional analysis harder. In Databricks, you can combine product events with CRM, payments, and marketing data — understanding cohort retention, calculating LTV by segment, and uncovering the activation paths that best predict customer success.

How it works

Erathos connects to Google Analytics through the official API and syncs your data incrementally — only new or updated records are processed in each run, keeping pipelines fast and Databricks costs predictable. You choose the sync frequency (from 5 minutes to daily), the objects to sync, and the destination dataset. Each run is logged with full observability: execution time, rows processed, contextual errors, and instant alerts via Slack or email if anything goes wrong.

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No credit card required.

Why do data teams choose Erathos for Google Analytics?

Data in your data warehouse in minutes

Ready-to-use Google Analytics connector

Connect Google Analytics to Databricks and automatically export events, metrics, and funnels. Keep product data always fresh in your data warehouse—no manual data engineering required.

Total control over your Google Analytics pipelines

Configure frequency, sync type, and partitioning by table. Data arrives in Databricks ready for ML, analytics, and ad hoc queries—with predictable cost.

End-to-end observability

Stop discovering Google Analytics issues only after the business team complains. Every run is logged with runtime, rows processed, and error context. Automatic alerts via Slack, Discord, or email the moment anything deviates from expectations — so your product metrics stay reliable for roadmap decisions.

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Book a demo

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Why companies are moving data from Google Analytics to Databricks with Erathos

Centralizing Google Analytics data in Databricks has never been easier.

Erathos is a data ingestion platform built for product and analytics teams. With the Google Analytics connector, you can automatically export events, product metrics, and conversion funnels to Databricks—keeping your data always fresh for analysis, with no manual engineering required.

Our Customers

Writing data-driven stories

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Trusted by data-driven companies

Simplified data ingestion

Move your data in minutes

Select your data source

More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.

Setup your pipeline

Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.

Select your data warehouse

Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data

FAQ

Frequently Asked Questions

What is Erathos and how can it help my company?

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Google Analytics to their data warehouse—with full observability into every run, zero maintenance, and without the opacity of traditional market tools.

What Google Analytics data does Erathos sync to Databricks?

Erathos syncs Events, Sessions, Users, Conversion Funnels, and Product Metrics from Google Analytics to Databricks. Custom event properties and user properties are automatically exported alongside each record.

How often does Erathos synchronize Google Analytics data to Databricks?

You can configure the sync frequency per table, from every 5 minutes up to daily. Erathos uses incremental sync—only new or updated records are processed on each run, keeping your Google Analytics pipeline efficient and Databricks costs predictable.

What happens if a Google Analytics sync fails?

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.

Is there a free trial period for the Google Analytics connector?

Yes. Every Erathos connector includes a 14-day free trial. Connect Google Analytics to Databricks and start syncing immediately—no credit card required.

Data ingestion with control, observability, and scale

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