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Customer.io + BigQuery
Customer.io is a customer engagement platform that triggers email, push, and in-app messaging campaigns based on user behavior.
With Erathos, Customer.io data lands in BigQuery in minutes, ready to be joined with other business data sources in ad hoc queries, without your team having to manage ingestion infrastructure.
What Customer.io data does Erathos sync to BigQuery?
The integration automatically syncs key Customer.io objects:
Customer profiles registration data and attributes for each user
Behavioral events actions triggered by the user within the product
Campaigns structure, channel, and status of each campaign
Segments rules and membership of each audience segment
Engagement metrics opens, clicks, and conversions per campaign
Why sync Customer.io to BigQuery?
In BigQuery, you can join Customer.io data with other business sources, running ad hoc queries in seconds over massive volumes without managing any infrastructure.
How it works
Erathos connects to Customer.io via official API and syncs your data incrementally: only new or updated records are processed in each run, keeping pipelines fast and BigQuery costs predictable. You choose the sync frequency (from 5 minutes to daily), the objects to sync, and the destination dataset. Every run is logged with full observability: execution time, rows processed, error context, and instant alerts via Slack or email if anything goes wrong.
No credit card required.


Why data teams choose Erathos for Customer.io
Out-of-the-box Customer.io connector
Connect Customer.io to BigQuery and automatically export profiles, events, and campaigns. No intermediate spreadsheets, no scripts.
Full control over your Customer.io pipelines
Configure the schedule, frequency, and sync mode at the table level. Incremental sync only processes new or updated records, keeping BigQuery costs predictable and your data always up to date.
End-to-end observability
Stop finding out about Customer.io failures only when the business team complains. Every run is logged with its run time, processed rows, and error context. Get automatic alerts via Slack, Discord, or email the moment something goes wrong.
Why companies move data from Customer.io to BigQuery with Erathos
Centralizing Customer.io data into BigQuery has never been easier
Erathos is a data ingestion platform built for marketing and data teams. With the Customer.io connector, you can automatically export profiles, events, and campaigns to BigQuery—no spreadsheets, no custom scripts, and with full observability.
Our Customers

1

Bruno Rosso
Data Analyst

Every new source implementation, if I had to do it alone, would take me about two or three months. With Erathos, it's done in a few hours. I don't need a data engineer's skillset to deliver real value with company data.

10

Luis Ribas
CTO

I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

11

Sayuri Valente
Project Manager

The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

2

Kauê Raizer
Co-founder

Centralizing our data with Erathos gave us a roadmap to structure the company: today, we can view NPS and churn in a consolidated way and use that to drive decisions. If I were to give advice to another founder, it would be: centralize your data from day one.

3

Matheus Nunes
CTO & Co-founder

Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

4

Fernando R.
Head of Data

Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

5

Carlos Schwabe
Co-Founder & CDO

We used to have a lot of rework, but not anymore. Working this way is much more efficient. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.

6

Fernando Costa
CTO & Co-founder

It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

7

Thiago Paz
CFO

If I didn't have this infrastructure, I would need three or four people to do what Erathos does today. I was able to drive real value from my data with a much leaner team than I ever imagined needing.

8

Felipe Corrêa
CTO & Co-founder

Erathos is essential for anyone looking for a quick go-live when centralizing data from multiple sources. We successfully integrated 6 different data sources in a single day, something that would have taken weeks without Erathos.

1

Bruno Rosso
Data Analyst

Every new source implementation, if I had to do it alone, would take me about two or three months. With Erathos, it's done in a few hours. I don't need a data engineer's skillset to deliver real value with company data.

10

Luis Ribas
CTO

I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

11

Sayuri Valente
Project Manager

The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

2

Kauê Raizer
Co-founder

Centralizing our data with Erathos gave us a roadmap to structure the company: today, we can view NPS and churn in a consolidated way and use that to drive decisions. If I were to give advice to another founder, it would be: centralize your data from day one.

3

Matheus Nunes
CTO & Co-founder

Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

4

Fernando R.
Head of Data

Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

5

Carlos Schwabe
Co-Founder & CDO

We used to have a lot of rework, but not anymore. Working this way is much more efficient. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.

6

Fernando Costa
CTO & Co-founder

It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

7

Thiago Paz
CFO

If I didn't have this infrastructure, I would need three or four people to do what Erathos does today. I was able to drive real value from my data with a much leaner team than I ever imagined needing.

8

Felipe Corrêa
CTO & Co-founder

Erathos is essential for anyone looking for a quick go-live when centralizing data from multiple sources. We successfully integrated 6 different data sources in a single day, something that would have taken weeks without Erathos.
Trusted by data-driven companies
Simplified data ingestion
1
Select your data source
More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.
2
Setup your pipeline
Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.
3
Select your data warehouse
Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data
FAQ
What is Erathos and how can it help my company?
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Customer.io to their data warehouse, with complete observability of every run, zero maintenance, and none of the opacity of traditional market tools.
What Customer.io data does Erathos sync to BigQuery?
Erathos syncs customer profiles, behavioral events, campaigns, segments, and engagement metrics from Customer.io to BigQuery.
How often does Erathos sync data from Customer.io to BigQuery?
You can configure the sync frequency from every 5 minutes to daily, at the table level. Erathos uses incremental syncs, meaning only new or updated records are processed in each run, keeping your Customer.io pipeline efficient and BigQuery costs predictable.
What happens if a Customer.io sync fails?
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every run is logged with runtime, processed rows, and error context so your team can debug in minutes, not hours.
Is there a free trial for the Customer.io connector?
Yes. Every Erathos connector comes with a 14-day free trial. Connect Customer.io to BigQuery and start syncing immediately, no credit card required.












