Hotjar + PostgreSQL
Hotjar is an online behavior analytics tool that provides insights into how users interact with websites, helping optimize the experience and increase conversions. It uses heatmaps, session recordings, and feedback to identify areas for improvement. PostgreSQL, in turn, is an open-source relational database management system that is highly robust and scalable. It supports a wide range of data types and advanced features.
With Erathos, you can integrate Hotjar data into PostgreSQL in just a few minutes. Our platform handles the entire data movement process to your analytics environment and makes it possible to combine that data with other sources in your Data Warehouse. That means your time goes toward what truly creates value — extracting actionable insights and making more data-driven decisions.
What Hotjar data does Erathos sync to PostgreSQL?
The integration automatically syncs Hotjar’s core objects:
Events — all tracked events with custom properties
Sessions — source, duration, device, and behavioral data
Users — profiles, properties, and activity history
Conversion funnels — steps, drop-offs, and rates by segment
Cohorts — retention and engagement over time
Custom properties — event properties and user properties defined by your team
Why sync Hotjar with PostgreSQL?
Hotjar’s native dashboards are great for monitoring product metrics, but they make cross-functional analysis difficult. In PostgreSQL, you can combine product events with CRM, payments, and marketing data — understanding cohort retention, calculating LTV by segment, and uncovering activation paths that best predict customer success.
How it works
Erathos connects to Hotjar via the official API and syncs your data incrementally — only new or updated records are processed on each run, keeping pipelines fast and PostgreSQL costs predictable. You choose the sync frequency (from 5 minutes to daily), the objects to sync, and the destination dataset. Each run is logged with full observability: execution time, processed rows, context-rich errors, and instant alerts via Slack or email if anything goes wrong.
No credit card required.
Why do data teams choose Erathos over Hotjar?
Hotjar connector ready to use
Connect Hotjar to PostgreSQL and automatically export events, metrics, and funnels. Always-fresh product data in your data warehouse—no manual engineering.
Full control over your Hotjar pipelines
Configure sync frequency and type by table. Erathos uses intelligent UPSERT in PostgreSQL—ensuring data consistency even during reprocessing.
End-to-end observability
Stop finding out Hotjar is broken only after the business team complains. Every run is logged with runtime, processed rows, and error context. Automatic alerts via Slack, Discord, or email the moment something goes off track — so your product metrics stay reliable for roadmap decisions.
Why Companies Move Data from Hotjar to PostgreSQL with Erathos
Centralizing Hotjar data in PostgreSQL has never been easier
Erathos is a data ingestion platform built for product and analytics teams. With the Hotjar connector, you automatically export events, product metrics, and conversion funnels to PostgreSQL—always-fresh data for your analysis, with no manual engineering.
Our Customers
Trusted by data-driven companies
Simplified data ingestion
1
Select your data source
More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.
2
Setup your pipeline
Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.
3
Select your data warehouse
Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data
FAQ
What is Erathos and how can it help my company?
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Hotjar to their data warehouse—with full observability for every run, zero maintenance, and none of the opacity of traditional market tools.
Which Hotjar data does Erathos sync to PostgreSQL?
Erathos syncs Events, Sessions, Users, Conversion Funnels, and Product Metrics from Hotjar to PostgreSQL. Custom event properties and user properties are automatically exported along with each record.
How often does Erathos synchronize data from Hotjar to PostgreSQL?
You can configure the synchronization frequency from every 5 minutes up to daily, at the table level. Erathos uses incremental synchronization—only new or updated records are processed in each run, keeping the Hotjar pipeline efficient and PostgreSQL costs predictable.
What happens if a Hotjar synchronization fails?
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.
Is there a free trial period for the Hotjar connector?
Yes. Every Erathos connector includes a 14-day free trial. Connect Hotjar to PostgreSQL and start syncing immediately—no credit card required.