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CustomerX + Azure Synapse

CustomerX is a customer success platform that helps companies manage customer relationships by streamlining processes like onboarding, retention, and revenue expansion through automation, health scores, and integrations with a wide range of tools. Azure Synapse, in turn, is a Microsoft Azure cloud service that combines big data and data warehousing, making it possible to analyze large volumes of data from multiple sources using SQL-based analytics and machine learning.

With Erathos, you can integrate CustomerX data into Azure Synapse in just a few minutes. Our platform handles the entire data movement process into your analytics environment and lets you join that data with other sources in your Data Warehouse. That way, your time is focused on what really creates value — uncovering actionable insights and making more data-driven decisions.

What CustomerX data does Erathos sync with Azure Synapse?

The integration automatically syncs the main CustomerX objects:

Customer health (Health Score) — current score and historical trend
NPS — responses, detractors, passives, and promoters
Product usage — features used, frequency, and engagement
Churn risk — alerts, signals, and actions taken
Segments — customer segmentation criteria and classifications
Interactions — meetings, QBRs, and customer success contact history

Why sync CustomerX with Azure Synapse?

CustomerX centralizes the customer health view, but in isolation. In Azure Synapse, you combine health score, NPS, and product usage with financial and support data — spotting churn signals weeks in advance, calculating the real financial impact of retention, and building predictive models with all available data.

How it works

Erathos connects to CustomerX via the official API and syncs your data incrementally — only new or updated records are processed on each run, keeping pipelines fast and Azure Synapse costs predictable. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the destination dataset. Each run is logged with full observability: execution time, rows processed, errors with context, and instant alerts via Slack or email if anything goes wrong.

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No credit card required.

Why do data teams choose Erathos for CustomerX?

Data in your data warehouse in minutes

CustomerX connector ready to use

Connect CustomerX to Azure Synapse and automatically sync customer health, NPS, product usage, and churn. Data-driven Customer Success with reliable, observable pipelines.

Total control over your CustomerX pipelines

Configure frequency, sync type, and table distribution. Data arrives in Azure Synapse ready for analytical workloads and integration with Power BI.

End-to-end observability

No more finding out CustomerX is failing when the business team complains. Every job run is logged with runtime, rows processed, and error context. Automatic alerts via Slack, Discord, or email the moment anything goes off track — so your health scores and retention data stay reliable.

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Book a demo

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Why Companies Migrate Data from CustomerX to Azure Synapse with Erathos

Centralizing CustomerX data in Azure Synapse has never been easier

Erathos is a data ingestion platform for Customer Success and data teams. With the CustomerX connector, you can automatically sync customer health, NPS, product usage, and churn data to Azure Synapse—with full observability into every pipeline run and intelligent alerting.

Our Customers

Writing data-driven stories

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Gustavo Loforte
Engineering Manager
Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.
Fernando Costa
CTO & Co-founder
It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.
Fernando R.
Head of Data
Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.
Matheus Nunes
CTO & Co-founder
Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.
Luis Ribas
CTO
I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.
Sayuri Valente
Project Manager
The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Trusted by data-driven companies

Simplified data ingestion

Move your data in minutes

Select your data source

More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.

Setup your pipeline

Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.

Select your data warehouse

Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data

FAQ

Frequently Asked Questions

What is Erathos and how can it help my company?

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like CustomerX to their data warehouse—with full observability into every run, zero maintenance, and none of the opacity of traditional market tools.

What CustomerX data does Erathos sync to Azure Synapse?

Erathos syncs Customer Health, NPS, Product Usage, Segments, Churn Risks, and CustomerX Interactions data to Azure Synapse. Engagement scores and metrics are also exported automatically.

How often does Erathos synchronize data from CustomerX to Azure Synapse?

You can configure the sync frequency from every 5 minutes up to daily, at the table level. Erathos uses incremental synchronization—only new or updated records are processed in each run, keeping CustomerX’s pipeline efficient and Azure Synapse costs predictable.

What happens if a CustomerX synchronization fails?

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.

Is there a free trial period for the CustomerX connector?

Yes. Every Erathos connector includes a 14-day free trial. Connect CustomerX to Azure Synapse and start syncing immediately—no credit card required.

Data ingestion with control, observability, and scale

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