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Attio + Azure SQL Server
Attio is a modern, fully customizable CRM that allows you to model contact, company, and deal data exactly how your sales team actually works. Azure SQL Server, on the other hand, is Google's fully managed, serverless data warehouse designed for large-scale analytics.
With Erathos, you can integrate data from Attio to Azure SQL Server in just a few minutes. Our platform handles the entire extraction, transformation, and loading process automatically, featuring incremental sync and full observability with every execution.
No credit card required.


Why data teams choose Erathos for Attio
Out-of-the-box Attio connector
Connect Attio to Azure SQL Server and export contacts, companies, and deals automatically. No intermediary spreadsheets, no scripts.
Full control over your Attio pipelines
Configure schedule, frequency, and sync type at the table level. Erathos uses smart UPSERTs on Azure SQL Server, ensuring data consistency and native integration with Power BI and the Microsoft ecosystem.
End-to-end observability
Stop finding out about Attio failures only when the business team complains. Every execution is logged with run time, rows processed, and error context. Get automatic alerts via Slack, Discord, or email the moment something goes wrong.
Why companies migrate data from Attio to Azure SQL Server with Erathos
Centralizing Attio data into Azure SQL Server has never been easier
Erathos is a data ingestion platform for sales and data teams. With the Attio connector, you can automatically export contacts, companies, and deals to Azure SQL Server, with zero intermediary spreadsheets, no custom scripts, and full observability.
Our Customers

1

Bruno Rosso
Data Analyst

Every new source implementation, if I had to do it alone, would take me about two or three months. With Erathos, it's done in a few hours. I don't need a data engineer's skillset to deliver real value with company data.

10

Luis Ribas
CTO

I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

11

Sayuri Valente
Project Manager

The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

2

Kauê Raizer
Co-founder

Centralizing our data with Erathos gave us a roadmap to structure the company: today, we can view NPS and churn in a consolidated way and use that to drive decisions. If I were to give advice to another founder, it would be: centralize your data from day one.

3

Matheus Nunes
CTO & Co-founder

Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

4

Fernando R.
Head of Data

Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

5

Carlos Schwabe
Co-Founder & CDO

We used to have a lot of rework, but not anymore. Working this way is much more efficient. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.

6

Fernando Costa
CTO & Co-founder

It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

7

Thiago Paz
CFO

If I didn't have this infrastructure, I would need three or four people to do what Erathos does today. I was able to drive real value from my data with a much leaner team than I ever imagined needing.

8

Felipe Corrêa
CTO & Co-founder

Erathos is essential for anyone looking for a quick go-live when centralizing data from multiple sources. We successfully integrated 6 different data sources in a single day, something that would have taken weeks without Erathos.

1

Bruno Rosso
Data Analyst

Every new source implementation, if I had to do it alone, would take me about two or three months. With Erathos, it's done in a few hours. I don't need a data engineer's skillset to deliver real value with company data.

10

Luis Ribas
CTO

I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

11

Sayuri Valente
Project Manager

The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

2

Kauê Raizer
Co-founder

Centralizing our data with Erathos gave us a roadmap to structure the company: today, we can view NPS and churn in a consolidated way and use that to drive decisions. If I were to give advice to another founder, it would be: centralize your data from day one.

3

Matheus Nunes
CTO & Co-founder

Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

4

Fernando R.
Head of Data

Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

5

Carlos Schwabe
Co-Founder & CDO

We used to have a lot of rework, but not anymore. Working this way is much more efficient. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.

6

Fernando Costa
CTO & Co-founder

It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

7

Thiago Paz
CFO

If I didn't have this infrastructure, I would need three or four people to do what Erathos does today. I was able to drive real value from my data with a much leaner team than I ever imagined needing.

8

Felipe Corrêa
CTO & Co-founder

Erathos is essential for anyone looking for a quick go-live when centralizing data from multiple sources. We successfully integrated 6 different data sources in a single day, something that would have taken weeks without Erathos.
Trusted by data-driven companies
Simplified data ingestion
1
Select your data source
More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.
2
Setup your pipeline
Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.
3
Select your data warehouse
Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data
FAQ
What is Erathos and how can it help my company?
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Attio to their data warehouse with full observability over every execution, zero maintenance, and none of the opacity of traditional market tools.
Which Attio data does Erathos sync to Azure SQL Server?
Erathos syncs contacts, companies, deals, lists, notes, and activity history from Attio to Azure SQL Server.
How often does Erathos sync data from Attio to Azure SQL Server?
You can configure the sync frequency from every 5 minutes to daily, at the table level. Erathos uses incremental sync, processing only new or updated records on each run, which keeps the Attio pipeline efficient and Azure SQL Server costs predictable.
What happens if an Attio sync fails?
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, rows processed, and error context, allowing your team to debug in minutes, not hours.
Is there a free trial available for the Attio connector?
Yes. Every Erathos connector comes with a 14-day free trial. Connect Attio to Azure SQL Server and start syncing immediately—no credit card required.












