MixpanelBigQuery

Mixpanel + BigQuery

Mixpanel is a product analytics tool that allows businesses to track and analyze user behavior across apps and websites. Postgres, on the other hand, is a highly robust, scalable, and open-source relational database management system. It supports a wide range of data types and advanced features.

With Erathos, your Mixpanel data lands in BigQuery in minutes, ready to be joined with other business sources in ad hoc queries, without your team having to manage ingestion infrastructure.

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Convenia
Vakinha
Linus
Rabbot
Auvo
Roqt
Xperiun
Tecnova
WePayments
Brick
CCM
Simplified extraction and ingestion

Move data in a few clicks

1

Connect your source

Authenticate your account and you're done. 100+ ready-made connectors, no code required.

2

Configure the sync

Pick the tables, the schedule and the update type: batch, cursor-based incremental or CDC.

3

Choose your destination

Load into BigQuery, Redshift, Databricks, PostgreSQL, ClickHouse, Amazon S3 and more.

Which Mixpanel data does Erathos sync with PostgreSQL?

The integration automatically syncs key Mixpanel objects:

  • Events: all tracked events along with their custom properties
  • Sessions: acquisition source, duration, device, and behavioral data
  • Users: profiles, properties, and activity history
  • Conversion Funnels: steps, drop-offs, and conversion rates by segment
  • Cohorts: retention and engagement over time
  • Custom Properties: event properties and user properties defined by your team

Why sync Mixpanel with BigQuery?

In BigQuery, you can query your Mixpanel data alongside other business sources, running ad hoc queries in seconds over massive volumes without managing any infrastructure.

How it works

Erathos connects to Mixpanel via its official API and syncs your data incrementally: only new or updated records are processed in each run, keeping your pipelines fast and your BigQuery costs predictable. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the destination dataset. Every run is logged with full observability: execution time, rows processed, error context, and instant alerts via Slack or email if anything goes wrong.

Why companies migrate data from Mixpanel to BigQuery with Erathos

Centralizing Mixpanel data in BigQuery has never been easier

Erathos is a data ingestion platform built for product and analytics teams. With the Mixpanel connector, you can automatically export events, product metrics, and conversion funnels to BigQuery—keeping your analysis data always fresh, with no manual engineering required.

Why do data teams choose Erathos for Mixpanel?

Data in your data warehouse in minutes

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Building data-driven stories

Every new source implementation, if I had to do it myself, would take about two or three months. With Erathos, it's done in a few hours. I don't need the skills of a data engineer to generate real value from the company's data.

Bruno Rosso
Bruno RossoData Analyst, Brick Software

Erathos revolutionized data management at WE. By integrating multiple SaaS tools into a single DW, our technical team now focuses on the core business. We implemented dashboards with insights across every area, enriching our organizational culture and improving our decision-making.

Matheus Nunes
Matheus NunesCTO & co-founder, WePayments

We used to have a lot of rework, and now we don't. It's more efficient to work this way. If it's not your core business, hire Erathos. Spend your time modeling your own domain, not someone else's.

Carlos Schwabe
Carlos SchwabeCo-Founder & CDO, Brick

If I didn't have this infrastructure, I'd need three or four people to do what Erathos does today. I was able to generate real value from my data with a much leaner setup than I thought I'd need. That's the core of building a data-driven culture: the team only uses data when they can trust it.

Thiago Paz
Thiago PazCFO, Brick

Erathos brought a practical turnaround at CCM. We were able to integrate financial systems, CRM, and processes with BigQuery in just a few clicks, with no technical team required. That gave us a reliable data warehouse that powers automations, dashboards, and even our customer service bots.

Gustavo Loforte
Gustavo LoforteTechnology Manager, CCM Group

The robustness and efficiency of Erathos's connectors — whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul — make the whole process much faster and more reliable. The technical documentation is extremely well put together and intuitive, which makes implementation much easier.

Sayuri Valente
Sayuri ValenteProject Manager, Xperiun
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FAQ

Frequently Asked Questions

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Mixpanel to their data warehouse—with full observability into every run, zero maintenance, and none of the opacity of traditional market tools.

Erathos syncs Events, Sessions, Users, Conversion Funnels, and Product Metrics from Mixpanel to BigQuery. Custom event properties and user properties are automatically exported along with each record.

You can configure sync frequency at the table level, from every 5 minutes up to daily. Erathos uses incremental sync—only new or updated records are processed on each run—keeping your Mixpanel pipeline efficient and your BigQuery costs predictable.

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.

Yes. Every Erathos connector includes a 14-day free trial. Connect Mixpanel to BigQuery and start syncing immediately—no credit card required.

Data ingestion with control, observability and scale