Guru + Redshift

Guru is an enterprise knowledge management platform that centralizes information, documentation, and processes in one place accessible to the entire team. With features like knowledge card creation, content verification, integration with Slack and other systems, and AI-powered search, Guru ensures employees have the right information at the right time. It is widely used by sales, support, onboarding, and operations teams to standardize processes and speed up the learning curve.

With Erathos, you can integrate Guru data into Redshift in just a few minutes. Our platform handles the entire data movement process into your AWS data warehouse and lets you join that data with other sources. That way, your time goes toward what really creates value — uncovering insights and making data-driven decisions.

What Guru data does Erathos sync with Redshift?

The integration automatically syncs Guru’s main objects:

  • Campaigns — name, status, channel, start and end dates

  • Leads and contacts — source, stage, and engagement data

  • Performance metrics — impressions, clicks, conversions, and cost per result

  • Lists and segments — composition and segmentation criteria

  • Automations — flows, triggers, and conversion rates

  • Users — profiles, preferences, and interaction history

Why sync Guru with Redshift?

In Redshift, you can connect this data to the AWS ecosystem — QuickSight for visualization, SageMaker for ML, and S3 as staging. It offers columnar storage optimized for analytical queries at petabyte scale with predictable billing. Ideal for teams already operating in AWS.

How it works

Erathos connects to Guru through the official API and syncs your data incrementally — only new or updated records are processed on each run. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the destination in Redshift. The sync uses incremental processing so only new or updated records are handled — keeping Redshift costs predictable. You choose the sync frequency, the objects to sync, and the destination schema. Each run is logged with full observability: execution time, rows processed, and alerts via Slack or email.

No credit card required.

Why do data teams choose Erathos for Guru?

Guru data in Redshift in minutes

Guru data in Redshift in minutes

Guru connector ready to use

Connect Guru to Redshift and export data automatically. Centralize marketing data for analysis — no spreadsheets, no scripts.

Full control over your Guru pipelines

Set the schedule, frequency, and sync type at the table level. Set the frequency and sync type per table. Incremental sync for Redshift — only new records are processed in each run, without reprocessing everything from scratch and with predictable AWS costs.

End-to-end observability

Stop finding out about Guru failures only when the business team complains. Every run is logged with runtime, processed rows, and error context. Automatic alerts via Slack, Discord, or email as soon as something goes off track — so your data stays fresh for analysis.

No credit card required

No credit card required

Why companies move data from Guru to Redshift with Erathos

Centralizing Guru data in Redshift has never been simpler

Erathos is a data ingestion platform built for operations and data teams. With the Guru connector, you automatically centralize operational data and metrics in Redshift — always up to date, with full observability into every run and zero maintenance.

StripeIntercomPaymentsSupportTikTok AdsMarketingHubSpotCRMBigQueryWarehouseRedshiftWarehouseAmazon S3Storage

Our Customers

Writing data-driven stories

Writing data-driven stories

  • Gustavo Loforte

    Engineering Manager

    Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.

    Fernando Costa

    CTO & Co-founder

    It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

    Fernando R.

    Head of Data

    Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

    Matheus Nunes

    CTO & Co-founder

    Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

    Luis Ribas

    CTO

    I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

    Sayuri Valente

    Project Manager

    The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

  • Gustavo Loforte

    Engineering Manager

    Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.

    Fernando Costa

    CTO & Co-founder

    It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

    Fernando R.

    Head of Data

    Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

    Matheus Nunes

    CTO & Co-founder

    Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

    Luis Ribas

    CTO

    I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

    Sayuri Valente

    Project Manager

    The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

  • Gustavo Loforte

    Engineering Manager

    Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.

    Fernando Costa

    CTO & Co-founder

    It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

    Fernando R.

    Head of Data

    Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

    Matheus Nunes

    CTO & Co-founder

    Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

    Luis Ribas

    CTO

    I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

    Sayuri Valente

    Project Manager

    The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

  • Gustavo Loforte

    Engineering Manager

    Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.

    Fernando Costa

    CTO & Co-founder

    It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

    Fernando R.

    Head of Data

    Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

    Matheus Nunes

    CTO & Co-founder

    Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

    Luis Ribas

    CTO

    I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

    Sayuri Valente

    Project Manager

    The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

  • Gustavo Loforte

    Engineering Manager

    Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.

    Fernando Costa

    CTO & Co-founder

    It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

    Fernando R.

    Head of Data

    Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

    Matheus Nunes

    CTO & Co-founder

    Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

    Luis Ribas

    CTO

    I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

    Sayuri Valente

    Project Manager

    The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

  • Gustavo Loforte

    Engineering Manager

    Erathos was a total game-changer for CCM. We managed to integrate our financial systems, CRM, and internal processes with BigQuery in just a few clicks, without needing a data engineering team. This gave us a reliable data warehouse that powers our automations, dashboards, and even our customer service bots.

    Fernando Costa

    CTO & Co-founder

    It was impossible to run our operations on spreadsheets. Erathos was a perfect fit: they became the data engineer I didn't have. We managed to reduce analysis time, establish weekly data rituals, and, most importantly, trust the data we use.

    Fernando R.

    Head of Data

    Erathos brought an incredible boost in productivity. With no worries about data ingestion, the team focused on strategy rather than pipeline maintenance. Implementing a new connector takes minutes, and the reliability is outstanding. It was one of the best decisions we've made.

    Matheus Nunes

    CTO & Co-founder

    Erathos revolutionized data management at WE. By integrating multiple SaaS platforms into a single DW, our engineering team can now focus on the core business. We implemented dashboards providing insights across all departments, enriching our data culture and streamlining decision-making.

    Luis Ribas

    CTO

    I can describe my experience with Erathos as seamless; we had no major issues migrating from our old data pipeline platform. Their support is always impeccable, both in answering questions and resolving issues. I highly recommend them, without a doubt.

    Sayuri Valente

    Project Manager

    The robustness and efficiency of Erathos's connectors—whether for Meta, Google, RD Station, or ERPs like Bling and Conta Azul—make the entire pipeline much faster and more reliable. The technical documentation is extremely well-crafted and intuitive, which greatly legacy simplifies implementation.

Trusted by data-driven companies

Simplified data ingestion

Move your data in minutes

Move your data in minutes

1

Select your data source

More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.

2

Setup your pipeline

Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.

3

Select your data warehouse

Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data

FAQ

Frequently Asked Questions

Frequently Asked Questions

What is Erathos, and how can it help my business?

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Guru to their data warehouse — with full observability into every run, zero maintenance, and none of the black-box behavior of traditional market tools.

What data from Guru does Erathos sync to Redshift?

Erathos synchronizes Guru knowledge cards, collections, groups, users, search activity, and engagement metrics with your data warehouse, incrementally and with no code.

How often does Erathos sync data from Guru to Redshift?

You can configure sync frequency from every 5 minutes to daily, at the table level. Erathos uses incremental sync — only new or updated records are processed on each run, keeping Guru’s pipeline efficient and Redshift costs predictable.

What happens if a Guru sync fails?

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context — not just “job failed.” Smart retries handle transient errors, and every run is logged with runtime, rows processed, and error context so your team can debug in minutes, not hours.

Is there a free trial for the Guru connector?

Yes. Every Erathos connector includes a 14-day free trial. Connect Guru to Redshift and start syncing right away — no credit card required.

Data ingestion with control, observability, and scale

Data ingestion with control, observability, and scale