Facebook Ads + BigQuery
Facebook Ads is an online advertising platform developed by Facebook that lets companies and advertisers create ad campaigns for delivery in various formats, such as News Feed, Stories, video, and mobile apps. BigQuery, in turn, is a serverless Big Data solution developed by Google that provides robust capabilities for large-scale data storage and analysis.
With Erathos, you can integrate Facebook Ads data into BigQuery in just a few minutes. Our platform handles the entire data movement process into your analytics environment and makes it possible to blend this data with other sources in your Data Warehouse. That way, your time goes to what actually creates value — extracting actionable insights and making more data-driven decisions.
What Facebook Ads data does Erathos sync with BigQuery?
The integration automatically syncs the main Facebook Ads objects:
Campaigns — status, budget, date range, and settings
Ad sets — targeting, bids, and performance
Creatives — copy, images, and creative-level metrics
Impressions and clicks — daily reach and engagement data
Conversions — conversion events and value per action
Spend — investment by campaign, ad set, and time period
Why sync Facebook Ads with BigQuery?
Ad platforms like Facebook Ads surface channel metrics, but not the real business impact. Centralizing the data in BigQuery lets you calculate true ROAS (based on revenue, not platform conversions), compare performance across channels using the same methodology, and attribute media spend across the customer lifecycle.
How it works
Erathos connects to Facebook Ads through the official API and syncs your data incrementally — only new or updated records are processed in each run, keeping pipelines fast and BigQuery costs predictable. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the target dataset. Each run is logged with full observability: runtime, processed rows, errors with context, and instant alerts via Slack or email if anything goes wrong.
No credit card required.
Why do data teams choose Erathos for Facebook Ads?
Ready-to-use Facebook Ads connector
Connect Facebook Ads to BigQuery and automatically centralize ad performance. Impressions, clicks, conversions, and spend synced by campaign, ad set, and creative.
Full control over your Facebook Ads pipelines
Configure schedule, frequency, and sync type at the table level. Incremental synchronization processes only new or modified records—keeping BigQuery costs low and your analyses always up to date.
End-to-end observability
Stop discovering Facebook Ads failures only after the business team starts complaining. Every run is logged with runtime, processed row counts, and error context. Automatic alerts via Slack, Discord, or email as soon as something behaves unexpectedly — keeping paid media data always up to date for your ROAS analysis.
Why companies move Facebook Ads data into BigQuery with Erathos
Consolidating Facebook Ads data in BigQuery has never been easier
Erathos is a data ingestion platform for data-driven marketing teams. With the Facebook Ads connector, you automatically centralize impressions, clicks, conversions, and campaign spend in BigQuery—with full observability for every pipeline run and real-time alerts.
Our Customers
Trusted by data-driven companies
Simplified data ingestion
1
Select your data source
More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.
2
Setup your pipeline
Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.
3
Select your data warehouse
Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data
FAQ
What is Erathos and how can it help my company?
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Facebook Ads to their data warehouse—with full observability into every run, zero maintenance, and none of the opacity of traditional market tools.
What Facebook Ads data does Erathos sync to BigQuery?
Erathos syncs Campaigns, Ad Sets, Creatives, Impressions, Clicks, Conversions, and Spend from Facebook Ads to BigQuery. Audience, targeting, and creative-level performance data are also available.
How often does Erathos synchronize Facebook Ads data to BigQuery?
You can configure the sync frequency from every 5 minutes up to once daily, at the table level. Erathos uses incremental synchronization—only new or updated records are processed in each run, keeping the Facebook Ads pipeline efficient and BigQuery costs predictable.
What happens if a Facebook Ads sync fails?
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.
Is there a free trial period for the Facebook Ads connector?
Yes. Every Erathos connector includes a 14-day free trial. Connect Facebook Ads to BigQuery and start syncing immediately—no credit card required.