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Amazon Ads + Azure Synapse
Amazon Ads is an advertising platform used to promote products and services on Amazon and across other sites in the company’s network. Azure Synapse, in turn, is a cloud-based Microsoft Azure service that combines big data and data warehousing, making it possible to analyze large volumes of data from multiple sources using SQL-based analytics and machine learning.
With Erathos, you can integrate Amazon Ads data into Azure Synapse in just a few minutes. Our platform handles the entire data movement process into your analytics environment and makes it possible to combine this data with other sources in your Data Warehouse. That means your time is spent on what actually creates value — uncovering actionable insights and making more data-driven decisions.
What Amazon Ads data does Erathos sync with Azure Synapse?
The integration automatically syncs the main Amazon Ads objects:
Campaigns — status, budget, date range, and settings
Ad groups — targeting, bids, and performance
Creatives — copy, images, and metrics by creative
Impressions and clicks — daily reach and engagement data
Conversions — conversion events and value per action
Spend — investment by campaign, ad group, and period
Why sync Amazon Ads with Azure Synapse?
Advertising platforms like Amazon Ads show channel metrics, but not the real impact on the business. Centralizing your data in Azure Synapse lets you calculate true ROAS (based on revenue, not platform conversions), compare performance across channels using the same methodology, and connect media spend to the customer’s full lifecycle.
How it works
Erathos connects to Amazon Ads through the official API and syncs your data incrementally — only new or updated records are processed in each run, keeping pipelines fast and Azure Synapse costs predictable. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the destination dataset. Each run is fully observable: execution time, processed rows, contextual errors, and instant alerts via Slack or email if anything goes wrong.
No credit card required.
Why do data teams choose Erathos for Amazon Ads?
Amazon Ads connector ready to use
Connect Amazon Ads to Azure Synapse and automatically centralize ad performance. Impressions, clicks, conversions, and spend synced by campaign, ad set, and creative.
Full control over your Amazon Ads pipelines
Configure frequency, sync type, and table distribution. Data arrives in Azure Synapse ready for analytical workloads and integration with Power BI.
End-to-end observability
Stop discovering Amazon Ads failures only when the business team complains. Every run is logged with run duration, rows processed, and error context. Automatic alerts via Slack, Discord, or email as soon as anything deviates from expected — keeping your paid media data always up to date for ROAS analysis.
Why Companies Move Data from Amazon Ads to Azure Synapse with Erathos
Centralizing Amazon Ads data in Azure Synapse has never been easier
Erathos is a data ingestion platform for data-driven marketing teams. With the Amazon Ads connector, you automatically centralize impressions, clicks, conversions, and campaign spend in Azure Synapse—with full observability for each run and real-time alerts.
Our Customers
Trusted by data-driven companies
Simplified data ingestion
1
Select your data source
More than 80 plug-and-play connectors to consolidate data from multiple sources, eliminate time-consuming manual processes, and create a streamlined path forward.
2
Setup your pipeline
Manage your pipeline seemlessly. Select a sync hour, frequency and type at a table/endpoint level.
3
Select your data warehouse
Choose between Amazon S3, BigQuery, Databricks, Redshift and PosgreSQL to centrlize your data
FAQ
What is Erathos and how can it help my company?
Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Amazon Ads to their data warehouse—with full observability into every run, zero maintenance, and none of the opacity of traditional market tools.
What Amazon Ads data does Erathos synchronize to Azure Synapse?
Erathos syncs Campaigns, Ad Sets, Creatives, Impressions, Clicks, Conversions, and Spend from Amazon Ads to Azure Synapse. Audience data, targeting, and creative-level performance are also available.
How often does Erathos synchronize data from Amazon Ads to Azure Synapse?
You can configure the synchronization frequency from every 5 minutes up to daily, at the table level. Erathos uses incremental synchronization—only new or updated records are processed in each run, keeping the Amazon Ads pipeline efficient and Azure Synapse costs predictable.
What happens if an Amazon Ads sync fails?
Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.
Is there a free trial period for the Amazon Ads connector?
Yes. Every Erathos connector includes a 14-day free trial. Connect Amazon Ads to Azure Synapse and start syncing immediately — no credit card required.