# TikTok Ads + BigQuery

> Integrate data into BigQuery with Erathos. Sync TikTok Ads data with Erathos, an incremental, no-code pipeline with full observability.

Source: https://www.erathos.com/en/pipelines/tiktok-ads-bigquery
Em português: https://www.erathos.com/pipelines/tiktok-ads-bigquery

TikTok Ads is an advertising platform for creating creative, targeted ads on TikTok.

With Erathos, you can integrate TikTok Ads data into BigQuery in just a few minutes. Our platform handles the entire data movement process into your serverless data warehouse and makes it possible to join that data with other sources. That means your time goes toward what really creates value — uncovering insights and making data-driven decisions.

### Which TikTok Ads data does Erathos sync with BigQuery?

The integration automatically syncs the main TikTok Ads objects:

- **Campaigns** — name, status, channel, start and end dates
- **Leads and contacts** — source, stage, and engagement data
- **Performance metrics** — impressions, clicks, conversions, and cost per result
- **Lists and segments** — composition and segmentation criteria
- **Automations** — flows, triggers, and conversion rates
- **Users** — profiles, preferences, and interaction history

### Why sync TikTok Ads with BigQuery?

In BigQuery, you can combine this data with product, revenue, and customer satisfaction metrics — joining sources with standard SQL and pay-per-query billing. Native integration with Looker Studio, Vertex AI, and BQML enables advanced analytics without additional infrastructure.

### How it works

Erathos connects to TikTok Ads through the official API and syncs your data incrementally — only new or updated records are processed on each run. You choose the sync frequency (from every 5 minutes to daily), which objects to sync, and the destination in BigQuery. The sync uses incremental processing, which keeps BigQuery costs predictable by handling only new or updated records. You choose the sync frequency, the objects to sync, and the target dataset. Each run is fully observable and logged: execution time, rows processed, and alerts via Slack or email.

## TikTok Ads data in BigQuery in minutes

### Ready-to-use TikTok Ads connector

Connect TikTok Ads to BigQuery and export data automatically. Centralize your marketing data for analysis—no spreadsheets, no scripts.

### Full control over your TikTok Ads pipelines

Configure sync schedule, frequency, and sync type at the table level. Configure sync schedule, frequency, and sync type at the table level. Incremental sync processes only new or changed records, keeping BigQuery costs low and your analytics always up to date.

### End-to-end observability

Stop discovering TikTok Ads failures only when the business team complains. Every execution is logged with run time, processed rows, and error context. Automated alerts via Slack, Discord, or email as soon as anything goes off track — so your analyses always have fresh data.

## Centralizing TikTok Ads data in BigQuery has never been simpler

Erathos is a data ingestion platform built for marketing and data teams. With the TikTok Ads connector, you can centralize campaigns, creatives, and performance metrics in BigQuery automatically — always up-to-date data, full observability into every run, and zero maintenance.

## FAQ

### What is Erathos, and how can it help my business?

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like TikTok Ads to their data warehouse — with full observability into every run, zero maintenance, and none of the black-box behavior you get with traditional market tools.

### Which TikTok Ads data does Erathos sync to BigQuery?

The Erathos integration with TikTok Ads lets you export campaign metrics, audiences, conversions, cost per click, impressions, and channel-level performance data. All of this incrementally and without code.

### How often does Erathos sync data from TikTok Ads to BigQuery?

You can configure the sync frequency from every 5 minutes up to once a day, at the table level. Erathos uses incremental sync — only new or updated records are processed on each run, keeping the TikTok Ads pipeline efficient and BigQuery costs predictable.

### What happens if a TikTok Ads sync fails?

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context — not just “job failed.” Smart retries handle transient errors, and every run is logged with runtime, rows processed, and error context so your team can debug in minutes, not hours.

### Is there a free trial period for the TikTok Ads connector?

Yes. Every Erathos connector includes a 14-day free trial. Connect TikTok Ads to BigQuery and start syncing right away — no credit card required.