# Salesforce + Azure Synapse > Sync Salesforce leads and opportunities to Azure Synapse with Erathos. No-code, incremental pipelines with full observability. Get started for free. Source: https://www.erathos.com/en/pipelines/salesforce-azure-synapse Em português: https://www.erathos.com/pipelines/salesforce-azure-synapse Salesforce is the most widely used CRM in the market, adopted by sales, marketing, and customer success teams to manage the entire customer relationship lifecycle. With Erathos, you can integrate Salesforce data into Azure Synapse in just a few minutes. Our platform handles the entire data movement process to your analytical environment, allowing you to blend this data with other sources in your Data Warehouse. This redirects your time to what actually drives value: extracting deep insights and making more data-driven decisions. ### What Salesforce data does Erathos sync to Azure Synapse? The integration automatically syncs key Salesforce objects: - **Leads**: source, status, and lead score - **Opportunities**: funnel stage, value, and close date forecast - **Accounts**: profile and firmographic data of customer accounts - **Contacts**: individuals associated with each account - **Activities**: tasks, meetings, and interaction history - **Campaigns**: marketing campaigns and their performance ### Why sync Salesforce to Azure Synapse? Inside Azure Synapse, you can integrate Salesforce data with the Microsoft ecosystem: Power BI for executive dashboards, Azure Data Factory for orchestration, and distributed analytics at enterprise scale. ### How it works Erathos connects to Salesforce via its official API and syncs your data incrementally. Only new or updated records are processed in each run, keeping pipelines fast and costs predictable. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the destination dataset in Azure Synapse. Every run is logged with full observability: execution time, rows processed, error context, and instant alerts via Slack or email if something goes wrong. ## Data in your data warehouse in minutes ### Out-of-the-box Salesforce connector Connect Salesforce to Azure Synapse in minutes. Automatically sync Leads, Opportunities, and Accounts with zero code, ready for analysis. ### Complete control over your Salesforce pipelines Configure sync frequency and type on a per-table basis. Data arrives at Azure Synapse fully integrated with the Microsoft ecosystem, Power BI, Azure Data Factory, and ML pipelines ready for use. ### End-to-end observability Stop finding out about Salesforce pipeline failures only when the business team complains. Every run is logged with runtime, rows processed, and error context. Get automated alerts via Slack, Discord, or email the moment something goes wrong, keeping your sales funnel and CRM data always up to date. ## Centralizing Salesforce data in Azure Synapse has never been easier Erathos is a data ingestion platform built for sales and revenue operations teams. With the Salesforce connector, you can automatically export leads, opportunities, and accounts directly to Azure Synapse, keeping your sales funnel and customer relationship data centralized and ready for analysis. ## FAQ ### What is Erathos and how can it help my business? Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Salesforce to their data warehouse with complete observability over every run, zero maintenance, and none of the opacity of traditional market tools. ### What Salesforce data does Erathos sync to Azure Synapse? Erathos automatically and incrementally syncs Salesforce Leads, Opportunities, Accounts, Contacts, Activities, and Campaigns to Azure Synapse. ### How often does Erathos sync data from Salesforce to Azure Synapse? You can configure the sync frequency from every 5 minutes to daily, at the table level. Erathos uses incremental syncs, meaning only new or updated records are processed in each run, keeping your Salesforce pipeline efficient and Azure Synapse costs predictable. ### What happens if a Salesforce sync fails? Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, rows processed, and error context, allowing your team to debug in minutes, not hours. ### Is there a free trial for the Salesforce connector? Yes. Every Erathos connector includes a 14-day free trial. Connect Salesforce and start syncing as soon as Azure Synapse is available, with no credit card required.