# Mixpanel + Redshift

> Integrate data into Redshift with Erathos. Sync Mixpanel data with Erathos, an incremental, no-code pipeline with full observability.

Source: https://www.erathos.com/en/pipelines/mixpanel-redshift
Em português: https://www.erathos.com/pipelines/mixpanel-redshift

Mixpanel is a data analytics tool that lets companies track and analyze user behavior in apps and websites.

With Erathos, you can integrate Mixpanel data into Redshift in just a few minutes. Our platform handles the entire data movement process into your data warehouse on AWS and makes it easy to combine that data with other sources. That way, your time goes toward what really creates value — uncovering insights and making data-driven decisions.

### Which Mixpanel data does Erathos sync to Redshift?

The integration automatically syncs Mixpanel's main objects:

- **Events** — name, properties, timestamp, and user
- **Users and sessions** — identification, attributes, and history
- **Conversion funnels** — steps, rates, and time between events
- **Cohorts** — behavioral and date-based groupings
- **Dashboards and metrics** — KPIs and engagement tracking
- **Integrations** — enriched data from other sources

### Why sync Mixpanel with Redshift?

In Redshift, you connect this data to the AWS ecosystem — QuickSight for visualizations, SageMaker for ML, and S3 as a staging layer. Columnar storage optimized for analytical queries over petabytes with predictable billing. Ideal for teams already operating on AWS.

### How it works

Erathos connects to Mixpanel via the official API and syncs your data incrementally — only new or updated records are processed in each run. You choose the sync frequency (from every 5 minutes to daily), which objects to sync, and the destination in Redshift. The sync uses incremental processing so only new or updated records are handled — keeping Redshift costs predictable. You choose the sync frequency, the objects to sync, and the destination schema. Each run is logged with full observability: runtime, rows processed, and alerts via Slack or email.

## Mixpanel data in Redshift within minutes

### Ready-to-use Mixpanel connector

Connect Mixpanel to Redshift and automatically export data. Centralize event tracking data for analysis—without spreadsheets or scripts.

### Full control over your Mixpanel pipelines

Set the schedule, frequency, and sync type at the table level. Set the frequency and sync type per table. Incremental sync for Redshift — only new records are processed in each run, without reprocessing everything from scratch and with predictable AWS costs.

### End-to-end observability

Stop finding out about Mixpanel failures only after the business team complains. Every run is logged with runtime, rows processed, and error context. Automatic alerts via Slack, Discord, or email as soon as something goes off track — so your data stays fresh for analysis.

## Centralizing Mixpanel data in Redshift has never been easier

Erathos is a data ingestion platform built for marketing and data teams. With the Mixpanel connector, you automatically centralize events, properties, and user segments in Redshift — always up-to-date data, full observability into every run, and zero maintenance.

## FAQ

### What is Erathos, and how can it help my business?

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Mixpanel to their data warehouse—with full observability into every run, zero maintenance, and none of the black-box nature of traditional tools on the market.

### Which Mixpanel data does Erathos sync to Redshift?

Erathos integration with Mixpanel lets you sync custom events, funnels, cohorts, user sessions, retention, and engagement metrics directly into Redshift.

### How often does Erathos sync data from Mixpanel to Redshift?

You can configure the sync frequency from every 5 minutes to daily, at the table level. Erathos uses incremental sync — only new or updated records are processed in each run, keeping the Mixpanel pipeline efficient and Redshift costs predictable.

### What happens if a Mixpanel sync fails?

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context — not just “job failed.” Smart retries handle transient errors, and every run is logged with runtime, rows processed, and error context so your team can debug in minutes, not hours.

### Is there a free trial period for the Mixpanel connector?

Yes. Every Erathos connector includes a 14-day free trial. Connect Mixpanel to Redshift and start syncing right away — no credit card required.