# Mixpanel + BigQuery

> Sync events, users, funnels, and cohorts from Mixpanel to BigQuery automatically. Combine product data with revenue and CRM for a complete view. Try it free for 14 days.

Source: https://www.erathos.com/en/pipelines/mixpanel-bigquery
Em português: https://www.erathos.com/pipelines/mixpanel-bigquery

Mixpanel is a product analytics tool that allows businesses to track and analyze user behavior across apps and websites. Postgres, on the other hand, is a highly robust, scalable, and open-source relational database management system. It supports a wide range of data types and advanced features.

With Erathos, your Mixpanel data lands in BigQuery in minutes, ready to be joined with other business sources in ad hoc queries, without your team having to manage ingestion infrastructure.

### Which Mixpanel data does Erathos sync with PostgreSQL?

The integration automatically syncs key Mixpanel objects:

- **Events**: all tracked events along with their custom properties
- **Sessions**: acquisition source, duration, device, and behavioral data
- **Users**: profiles, properties, and activity history
- **Conversion Funnels**: steps, drop-offs, and conversion rates by segment
- **Cohorts**: retention and engagement over time
- **Custom Properties**: event properties and user properties defined by your team

### Why sync Mixpanel with BigQuery?

In BigQuery, you can query your Mixpanel data alongside other business sources, running ad hoc queries in seconds over massive volumes without managing any infrastructure.

### How it works

Erathos connects to Mixpanel via its official API and syncs your data incrementally: only new or updated records are processed in each run, keeping your pipelines fast and your BigQuery costs predictable. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the destination dataset. Every run is logged with full observability: execution time, rows processed, error context, and instant alerts via Slack or email if anything goes wrong.

## Data in your data warehouse in minutes

### Ready-to-use Mixpanel connector

Connect Mixpanel to BigQuery and automatically export events, metrics, and funnels. Always-fresh product data in your data warehouse—no manual engineering.

### Total control over your Mixpanel pipelines

Configure schedule, frequency, and sync type at the table level. Incremental synchronization processes only new or modified records—keeping BigQuery costs low and your analyses always up to date.

### End-to-end observability

Stop finding out about Mixpanel failures only when the business team complains. Every run is logged with runtime, processed rows, and error context. Automatic alerts via Slack, Discord, or email the moment something deviates from expected behavior—so your product metrics stay reliable for roadmap decisions.

## Centralizing Mixpanel data in BigQuery has never been easier

Erathos is a data ingestion platform built for product and analytics teams. With the Mixpanel connector, you can automatically export events, product metrics, and conversion funnels to BigQuery—keeping your analysis data always fresh, with no manual engineering required.

## FAQ

### What is Erathos and how can it help my company?

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like Mixpanel to their data warehouse—with full observability into every run, zero maintenance, and none of the opacity of traditional market tools.

### What Mixpanel data does Erathos sync to BigQuery?

Erathos syncs Events, Sessions, Users, Conversion Funnels, and Product Metrics from Mixpanel to BigQuery. Custom event properties and user properties are automatically exported along with each record.

### How often does Erathos synchronize data from Mixpanel to BigQuery?

You can configure sync frequency at the table level, from every 5 minutes up to daily. Erathos uses incremental sync—only new or updated records are processed on each run—keeping your Mixpanel pipeline efficient and your BigQuery costs predictable.

### What happens if a Mixpanel sync fails?

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.

### Is there a free trial period for the Mixpanel connector?

Yes. Every Erathos connector includes a 14-day free trial. Connect Mixpanel to BigQuery and start syncing immediately—no credit card required.