# CustomerX + BigQuery

> Bring customer health data, NPS, and CustomerX usage into BigQuery with Erathos. Analyze retention and churn with reliable pipelines and full observability.

Source: https://www.erathos.com/en/pipelines/customerx-bigquery
Em português: https://www.erathos.com/pipelines/customerx-bigquery

CustomerX is a Customer Success platform that helps companies manage customer relationships, optimizing processes like onboarding, retention, and revenue expansion through automations, health scores, and integrations with multiple tools. Snowflake is a cloud-based data platform for storage, integration, and analytics, offering scalability, flexibility, and cost efficiency.

With Erathos, your CustomerX data arrives in BigQuery in minutes, ready to be joined with other business sources in ad-hoc queries, without your team needing to manage any ingestion infrastructure.

### What CustomerX data does Erathos sync to Snowflake?

The integration automatically syncs key CustomerX objects:

- **Customer health (Health Score)** current score and historical changes
- **NPS** responses, detractors, passives, and promoters
- **Product usage** features used, frequency, and engagement
- **Churn risks** alerts, signals, and actions taken
- **Segments** customer classification and segmentation criteria
- **Interactions** meetings, QBRs, and CS contact history

### Why sync CustomerX with BigQuery?

In BigQuery, you can combine CustomerX data with other business sources, running ad-hoc queries in seconds over large volumes of data without managing infrastructure.

### How it works

Erathos connects to CustomerX via official API and syncs your data incrementally: only new or updated records are processed in each run, keeping pipelines fast and BigQuery costs predictable. You choose the sync frequency (from every 5 minutes to daily), the objects to sync, and the destination dataset. Every run is logged with full observability: execution time, rows processed, error context, and instant alerts via Slack or email if anything goes wrong.

## Data in your data warehouse in minutes

### CustomerX connector ready to use

Connect CustomerX to BigQuery and automatically sync customer health, NPS, product usage, and churn. Data-driven Customer Success with reliable, observable pipelines.

### Total control over your CustomerX pipelines

Configure schedule, frequency, and sync type at the table level. Incremental synchronization processes only new or modified records—keeping BigQuery costs low and your analyses always up to date.

### End-to-end observability

No more finding out CustomerX is failing when the business team complains. Every job run is logged with runtime, rows processed, and error context. Automatic alerts via Slack, Discord, or email the moment anything goes off track — so your health scores and retention data stay reliable.

## Centralizing CustomerX data in BigQuery has never been easier

Erathos is a data ingestion platform for Customer Success and data teams. With the CustomerX connector, you automatically sync customer health, NPS, product usage, and churn data to BigQuery—with full observability into every run and smart alerts.

## FAQ

### What is Erathos and how can it help my company?

Erathos is a data ingestion platform built for reliability, transparency, and control. We help data teams connect tools like CustomerX to their data warehouse—with full observability into every run, zero maintenance, and none of the opacity of traditional market tools.

### What CustomerX data does Erathos sync to BigQuery?

Erathos syncs customer health data, NPS, product usage, segments, churn risk, and CustomerX interactions to BigQuery. Scores and engagement metrics are also exported automatically.

### How often does Erathos synchronize data from CustomerX to BigQuery?

You can configure the sync frequency from every 5 minutes up to daily, at the table level. Erathos uses incremental synchronization—only new or updated records are processed in each run, keeping CustomerX’s pipeline efficient and BigQuery costs predictable.

### What happens if a CustomerX synchronization fails?

Erathos automatically detects failures and sends alerts to your email, Slack, or Discord with full context—not just "job failed." Smart retries handle transient errors, and every execution is logged with run time, processed rows, and error context so your team can debug in minutes, not hours.

### Is there a free trial period for the CustomerX connector?

Yes. Every Erathos connector includes a 14-day free trial. Connect CustomerX to BigQuery and start syncing immediately—no credit card required.